In this school project, I explored the brand language and identity of Bodum and applied those principles to expand their product line. I designed a cold press juicer that stays true to Bodum’s minimalist and functional aesthetic. Additionally, I developed packaging and a simple UX app, ensuring both followed the same brand language to create a cohesive user experience. This project highlights my ability to integrate product design, packaging, and digital solutions while maintaining the essence of an established brand identity.