steer

In this student project, the goal was to design a functional ice cream scoop that matched the aesthetic of a chosen brand. I selected Tesla, known for its sleek and futuristic design language. The challenge was to translate Tesla’s minimalist approach from its cars into a product as simple as an ice cream scoop. The final design maintained clean lines, ergonomic function, and a futuristic feel, capturing the essence of Tesla’s brand identity. The project culminated in a resin-casted prototype that embodied both form and function, reflecting Tesla's iconic design philosophy.